Real estate lead generation case study: 30+ vetted leads in LA County
Pinnacle Real Estate Group works with buyers and sellers across Los Angeles County, and wanted a pipeline that didn’t rely only on referrals and ads. We ran a targeted campaign across key LA County neighborhoods and vetted every lead before handoff. In two months: 30+ hot leads, several of which closed.
- Client
- Pinnacle Real Estate Group
- Category
- Lead Generation
- Timeframe
- 2 months
- Role
- Lead generation campaign and lead vetting
The situation
Real estate teams live and die by their pipeline. Pinnacle had referrals and some advertising, but wanted a source they could scale and count on month after month.
Volume for its own sake wasn’t the goal. Agents’ time is the expensive part, so every lead had to be worth a call.
What we built
- 01Local market targetingProspective buyers and sellers across key LA County neighborhoods.
- 02Lead vettingEvery lead qualified before handoff, so the team only spent time on serious prospects.
- 03Steady deliveryA consistent outreach cadence over the full period, so the pipeline stayed full instead of arriving in one burst.
What happened
Over 2 months, the campaign delivered 30+ vetted, hot leads to Pinnacle’s team.
Several of those leads converted into closed transactions, giving the team a lead source that sits alongside their referral network.
Vetting is the unglamorous part, and it’s the part agents notice. Ten serious leads beat fifty “just browsing” ones every time.
What we’d tell you
ServicesGTM & Outbound
